Executive Biography Detail

Jeff Rediger

National Sales Manager – West

Elenco® Electronics Toy Division.


As National Sales Manager, Mr. Rediger is responsible for sales and managerial activity for the Western United States overseeing both manufacturer’s representatives and territorial house accounts Elenco’s Toy Division. He is also actively involved with product development, product positioning and marketing strategies.  In addition to his U.S. sales responsibilities, he also overseas all international sales activity for the Toy Division excluding Canada. 


Prior to joining Elenco, his sales and managerial experience has focused on the retail toy industry where he has enjoyed a successful career having worked for both international and U.S. based toy manufacturers.